Surveys, Polls and Questionnaires
Time-honored approaches to customer relationships management such as surveys, polls and
questionnaires have been transformed when implemented via the Web or e-mail.
Now, we can randomly and dynamically test the sequencing of questions to correct for statistical
skew. We can target a mix of segments to receive slightly different survey questions based upon previous customer behavior or profiles. We can dynamically change the questions or sequence based upon responses as they are entered. We can immediately calculate results and percentages, and let the participant know, then and there, where they stand in their "peer group."
And, of course, the participants themselves are acting as data capture technicians so we've
driven down the cost of collecting the information by a huge margin. And then there's fulfillment
and other processing costs, also slashed since we're moving, storing and reporting data within a
closed digital processing loop.
Plus, with all the online survey options, we to the extra mile to make all the difference!
- Constant Customer Input
- Continuous Software Improvement
- Fantastic Customer Support
- Better Price for service